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Meta already appears to hold the rights to 'X.' It could make Twitter's rebrand complicated. (www.businessinsider.com)

submitted 1 year ago by [email protected] to c/[email protected]

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[–] [email protected] 38 points 1 year ago

Keep in mind that it's in a particular context. It seems a bit ridiculous as a headline, but if they were actively using the branding, it might not seem so ridiculous: imagine Facebook (I will not call them Meta) is already operating a social media site for posting short thoughts called X with the TLD social (hypothetically). And they've been operating it as X for 10 years. Then Elon does this. Clearly Facebook has a suit because that's straight-up infringement.

This is a little more hazy because Facebook isn't actively using their X trademark, and it's not exactly the same as Twitter. But they do hold the rights to it (as far as I can tell from the one tweet (xeet?) about it). And it's not (quite) as ridiculous as it sounds.

Also,

Twitter auto-replied to Insider's request for comment with a message saying that the communications department would get back to us soon.

Is this a euphemism for the poop emoji??