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this is pure greed. there won't be any lower prices.
if they were just after more traffic and lower prices were on the table as a way achieve that goal, they would have have said they were going to 'experiment' with 'new promotions' -- not 'dynamic pricing', a term which already is seen by most as being a bad thing
The company has actually released a statement saying that lowering prices during slow hours is exactly what they're planning on doing, along with promoting certain items based on weather (which I assume means ice cream when it's hot, coffee when it's cold, etc).
they're lying.
"it's slow. labor is too high"
"we've sent home everyone we can, boss"
"i know, let's lower prices on a #1 and #2 for a couple hours and stick a banner in the app"
crickets for 3 more hours, until dinner rush starts
yea. that won't work. the only way they're "lowering" prices during slow periods is if they jack up the menu across-the-board (ya know, even more than they have the last four years) first.