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Parmigiano-Reggiano makers are putting edible microchips the size of a grain of sand into their 90-pound cheese wheels to combat counterfeiters (www.businessinsider.com)

submitted 1 year ago by [email protected] to c/[email protected]

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Parmigiano-Reggiano makers are putting edible microchips the size of a grain of sand into their 90-pound cheese wheels to combat counterfeiters::Italian Parmigiano-Reggiano makers are using microchips to verify the authenticity of their products and thwart scammers.

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[–] [email protected] 25 points 1 year ago (1 children)

I think it's more than the counterfeit versions have gotten so good and/or cheap that the genuine manufacturers feel the need to compete by placing microchips in their cheese rather than improve their own or bring down the price.

[–] [email protected] 5 points 1 year ago (1 children)

Counterfit parm is trash. Not even close to authentic parm.

rather than improve their own or bring down the price

Improve it how? Authentic parm is in ultra-high demand BECAUSE IT'S SO GOOD. The price is due to the demand. They can't make it fast enough. Why would they lower the price when they are already selling all they make? You lower the price when people aren't buying.

[–] [email protected] 4 points 1 year ago

You're talking about market economics on a site full of tankies.