this post was submitted on 24 Aug 2023
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Technology
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Apple's business plan isn't to sell your data to advertisers but rather to sell you (presumably) high quality items that people are willing to pay a premium for.
To Apple, having your data is a liability rather than an asset and thus they'd like to have as little of it as possible yet still being able to offer you the Apple experience.
Even if they didn't sell any data, that doesn't mean they don't collect a bunch.
You can tell me all you want, but personal data being so incredibly valuable paired with the fact that Apple was the first trillion dollar company...
Their overpriced hardware doesn't play the only role here.